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Created on 09.14
Frand Launches International Trade Division — Bringing Automated Assembly Solutions Directly to Manufacturers Worldwide
A Milestone for Our Company
Today marks a significant milestone in the history of Frand — and we are proud to share it with you.
After careful planning and substantial investment, we have officially established our own dedicated international trade division and launched our independent international website — taking full, direct control of our overseas market development and global customer engagement.
This is not a minor organizational adjustment. It is a strategic commitment — one that reflects our conviction that the manufacturers around the world who need our automated assembly solutions deserve direct, effective, and unfiltered access to the company that designs and builds them.
Why We Made This Decision
For years, Frand's automatic hose clamp assembly machines have been reaching international markets — but indirectly. Our machines were sold overseas primarily through export trading companies — intermediaries who purchased our equipment and resold it to end users in their respective regions.
This model served us well. Through these trading partnerships, our machines found their way into factories across multiple continents — and the growing volume of orders from trading companies confirmed what we already believed: our machines are valued by customers worldwide.
However, the intermediary model also created limitations:
Limitation | Impact |
Communication barriers | End users could not contact us directly — inquiries, technical questions, and service requests had to pass through intermediaries, adding layers of delay and potential miscommunication |
Reduced technical support | The trading company model made it difficult for us to provide direct engineering consultation, sample analysis, and after-sales technical support to the actual end users operating our machines |
Limited market insight | Without direct contact with overseas manufacturers, we had less visibility into their specific production challenges, product requirements, and evolving needs |
Brand recognition gap | International manufacturers who benefited from our machines often did not know the name behind them — Frand remained unknown to many of the very manufacturers whose production our equipment was improving |
These limitations led us to a clear realization: the overseas manufacturers who need our machines need direct access to us — just as much as we need direct access to them.
Our Track Record in the Domestic Market
Before expanding internationally, we first proved our capabilities in the market closest to home.
Frand's automatic hose clamp assembly machines have been serving the Chinese domestic market for years — and the results speak for themselves:
Metric | Result |
Domestic sales growth (previous year) | +30% year-over-year increase |
Market position | Established as a leading supplier of automatic hose clamp assembly equipment in China |
Customer base | Serving hose clamp manufacturers across China — from small workshops to large-scale industrial producers |
Export orders via trading companies | Significant and growing volume of orders from multiple export trading companies — confirming international demand for our machines |
The 30% growth in domestic sales is not just a number — it is evidence that our machines deliver real, measurable value to manufacturers: higher production efficiency, lower labor costs, consistent product quality, and reduced manufacturing expenses.
The growing export orders from trading companies confirmed that this value is not limited to the Chinese market — it is universal. Manufacturers everywhere face the same challenges: rising labor costs, pressure to improve efficiency, and the need for consistent quality at scale. Our machines solve these challenges — regardless of geography.
What Changes for International Customers
With the establishment of our international trade division and the launch of our international website, the following capabilities are now available to overseas manufacturers:
Direct Google Discovery
International manufacturers can now find Frand directly through Google search — searching for hose clamp assembly machines, automatic assembly solutions, or fastener production equipment — and reach our website without any intermediary.
Direct Communication
Prospective customers can now contact us directly — by email, phone, or messaging — and engage in real-time, effective communication with our international trade team. No intermediaries. No communication delays. No information lost in translation through third parties.
Direct Technical Consultation
Our engineering team is now directly accessible to international customers — ready to discuss your product specifications, analyze your samples, design custom automation solutions, and provide the technical guidance that was previously difficult to access through the trading company model.
Direct After-Sales Support
International customers who purchase Frand machines now have direct access to our after-sales service team — for technical support, spare parts ordering, troubleshooting, and ongoing maintenance guidance.
Who We Serve — And What We Offer
If you are a manufacturer — anywhere in the world — facing the following challenges:
Challenge | Our Solution |
Expensive labor costs | Our fully automatic assembly machines replace multiple manual operators — dramatically reducing the labor cost per unit of production |
Low production efficiency | Our machines produce 900–1,100+ pieces per hour — multiplying your output far beyond what manual assembly can achieve |
Inconsistent product quality | Automated precision ensures every unit is assembled identically — delivering consistent, standard quality on every production run |
Difficulty scaling production | Our machines enable you to scale output without proportionally scaling your workforce — growing your production capacity efficiently |
Need for custom automation | We design and manufacture fully customized automatic assembly solutions — tailored specifically to your products, your materials, and your production requirements |
Then we have the capability, the experience, and the commitment to design and manufacture the customized automatic assembly solution that addresses your specific challenges.
Our Commitment to International Customers
The launch of our international trade division represents more than a new organizational structure or a new website. It represents a fundamental commitment to how we serve our global customer base:
Commitment | What It Means for You |
Direct access | You speak directly to the company that builds your machines — not through intermediaries, but face-to-face with our engineers and sales team |
Responsive service | Our international trade team is dedicated to serving overseas customers — with attention to time zones, language preferences, and communication channels that work for you |
Technical partnership | We do not just sell you a machine — we partner with you to understand your production challenges, analyze your products, and design a solution that delivers measurable results |
Long-term support | From the first inquiry through installation, training, and years of production, our international trade team remains your dedicated point of contact |
Continuous improvement | Feedback from international customers directly informs our product development — helping us build better machines for the global market |
Welcome to Contact Us
We invite all international manufacturers — whether you are already familiar with Frand or discovering us for the first time — to reach out and explore how our automated assembly solutions can transform your production.
Contact us today to discuss your production challenges, share your product samples, request a quotation, or simply learn more about what Frand can do for your business.
Xiamen Frand Intelligent Equipment Co., Ltd. — From China to the world. Direct access. Dedicated service. Automated solutions for every manufacturer.
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